HELLO THERE,
WHY DID WE WANT TO GET IN TOUCH WITH YOU?
Antwerp Design Week (ADW) is a major event in June, spread across five districts in and around Antwerp, where design brands and young creatives showcase their collections to a diverse audience of retailers, professionals, journalists, and enthusiasts. Last year, ADW attracted 2,750 B2B visitors, and with the addition of B2C, we expect even more traffic this year.
Our goal is to position Antwerp as a top design capital, blending design with the city’s culture and cuisine. To make this vision a reality, we are seeking partners for locations, discounts, and activities.
1- We are looking for venues to host 'guest brands' (those without a location in Antwerp) and create a synergy between design and the city. District 1 will be transformed into a vibrant hub, with curated walking tours connecting design studios, cultural spots, and popular venues. Your space could play a key role in showcasing design and being part of this exciting event.
2- With the growth of international visitors, we are increasingly seeking partnerships that can offer unique experiences to make their trip to Antwerp during ADW even more special. Think along the lines of exclusive guided tours, discounts on hotel rooms, or special offers at restaurants and cultural venues. These collaborations will help enhance the overall experience for our visitors and showcase the best of what Antwerp has to offer.
WHAT TYPE OF PARTNERSHIP SUITS YOU BEST?
HOST AN EVENT FOR ADW-VISITORS
WHAT DOES THAT MEAN?
As an organization, we believe it is important for our visitors to also have the opportunity to attend cultural activities. No one can guide these better than the local venues themselves. That’s why we would love to offer activities like ‘taste Antwerp beer and enjoy a guided tour,’ ‘discover the collections of the world-renowned KMSKA museum with expert guidance,’ or ‘explore the city's architecture,’ and more.
HOW DOES THAT WORK?
1- In collaboration with the organization, you will explore ways to connect an activity to your museum during Antwerp Design Week, such as an open museum evening.
2- Have your activity included in our event database.
3- During Antwerp Design Week, visitors will participate in this activity, allowing them to discover Antwerp from a cultural perspective.
HOST A BRAND AT YOUR LOCATION
WHAT DOES THAT MEAN?
Brands that do not have their own location in Antwerp are called 'guest brands.' For these brands, there are various options to exhibit during Antwerp Design Week. As an organization, we provide a carefully selected list of possible locations in Antwerp. These locations range from the headquarters of Antwerp-based companies to retail shops, galleries, museums, hotels, and restaurants.
HOW DOES THAT WORK?
1- Have your space included in our database.
2- As an organization, we act as a matchmaker and, only with your approval, put you in direct contact with the interested brand. There must be a match for both parties.
3- In consultation with you, the guest brand will create a beautiful exhibition in your space(s) to showcase during Antwerp Design Week.
GIVE A DISCOUNT
WHAT DOES THAT MEAN?
Antwerp’s rich history and culture make it the ideal setting for Antwerp Design Week (ADW). To enhance the visitor experience, we invite museums to offer exclusive tours or discounts, hotels to provide special deals for international travelers, and restaurants and cafés to showcase the city's best culinary spots. With temporary ADW showrooms in District 1, visitors will be eager to explore all that Antwerp has to offer, including your venue.
HOW DOES THAT WORK?
1- In collaboration with the ADW organization, you decide on the discount or experience to offer our visitors (e.g., 30% off coffee, 20% off dinner, a free pastry with a coffee, an ADW menu, 15% discount on a room, etc.).
2- Once an agreement is reached, your venue will be included in our design tours through the city and listed on our website.
3- Visitors of Antwerp Design Week who present their ADW ticket or ADW-code will receive the agreed-upon discount at your venue or at registration.
YES,
WE ARE INTERESTED!
That sound great.
Get in touch with the organization (info@adw.life or +32 487 28 86 33) to take the next steps!